Are these AI Agencies lucrative businesses or just hype?

Lately, I’ve seen a lot of videos on YouTube and TikTok about the money-making potential of AI agencies and how easy it is to build chatbots and workflow automation for businesses that need training and automation.

Is this a bunch of hype or is this actually lucrative?

When I see people constantly posting about business services, I tend to think that they’re just using it to fish for leads and sell courses, which is generally a red flag.