Why Millennials and Genz don't drink sprite like Generation X did?

Sprite now has become a Generation X soda, even the ads have not changed since the 1990s. Plus the current Sprite logo is more "mature" looking than the previous more flashy Sprite logos. Kind of looks like a ginger ale brand logo now.

There was a time where Sprite was everywhere though, but somewhere in the 2000s I started seeing it less and that trend seems to have continued.

It seems the demographic I see drinking it are Generation X and "older" aged millennials that are currently age 30 and older. Like anything it is and always will be sold in stores, restaurants, etc... but the platform and hype for it is just not there anymore and it is not seen as innovative today either.

I'm not really asking if people drink it or not on here, i'm asking what happened to the brand itself and why it is now seen as a tired brand that has not evolved in a quite a few decades.

Do kids today see it as a brand their parent drinks now?